LEVERAGING SOCIAL MEDIA TO SUCCEED IN CHINA

What We Provide

Marketing Strategy

Helping brands enter and grow in China is never an easy task. It requires both professional marketing skills and strong knowledge of China. Working with the University of Melbourne, Tourism Australia, Air New Zealand etc. for many years, Social Power has developed great expertise on maximising the potential of brands and delivering it to the target audiences.

Content Production

Simply translating your English brochure does not work any longer. In the era of social media, content is everything. With well-edited contents, you can rapidly gain awareness, build up trust and enhance sales performance. In Social Power, there is neither outsourcing nor freelance. All the contents are produced from our local team leading by top copywriters and designers.

Advertising Solution

Social Power is the authorised agency of WeChat in Australia and direct partner of most popular Chinese media platforms e.g. Weibo, Toutiao and Baidu. These resources allow us be able to customise most suitable media plan for different clients based on their demands.

Who We Work With

Who We Are

Robin Zhu

Managing Director

Successfully boosted several Australia brands in one year or even less time, Robin is regarded as one of a kind in this field. With his experience in Sino-Australia trade and market, Social Power can provide more practical approaches as long as valuable marketing advises.

Tracy Sun

Co-Founder

Tracy is the pioneer in Australian Chinese media industry who has over 10-year experience. From traditional media to these popular social media platforms, Tracy can always find best channels for our clients.

Ziyun Qi

Design Director

M.F.A. from School of Visual Arts, New York. Ms Qi is one of the most award-winning designer among her peers. Besides normal visual communication, Ms Qi revolutionarily introduces many cutting-edge elements like VR, AR, 3D print, which makes her work always stand out and even more functional.